'Cruden Bay', LNER poster, c 1930.

Poster produced for London & North Eastern Railway (LNER) to promote rail travel to Cruden Bay, Aberdeenshire. The poster shows a woman playing golf while the caddy, dresed in a kilt, looks on. The text at the bottom promotes LNER's holiday handbook which contains maps, details of accommodation, etc. Artwork by Tom Purvis (1888-1957), who rallied for the profesionalisation of commercial art. In 1930 he was one of the group of artists who founded the Society of Industrial Artists, which campaigned for improved standards of training for commercial artists in order to broaden their scope of employment. He became one of the first Royal Designers for Industry in 1936. Dimensions: 1016 mm x 1270 mm.