A collection of education and marketing material, produced in Cardiff by the Health Promotion Authority for Wales (HPA), primarily for the Hearbeat Wales Project, 1987-1993. This project studied the behavioural risks for developing cardiovascular disease. Over five years it examined changing trends in lifestyles, diets, smoking, alcohol, exercise, weight and obesity of Wales' population. This group of balloons bear the slogan 'Look after your heart. Look after yourself'.
© Science Museum / Science & Society Picture Library