Polaroid instant camera, 1962.

Polaroid instant camera, 1962.
3 9 c m
actual image size: 32cm x 31cm


With the introduction of Polaroid's instant colour pictures in 1962, the photographer no longer had to send pictures off to a laboratory for procesing; he just pulled a tab at the end of the film, waited 50 seconds then peeled off the backing to reveal the full-coloured picture. In tune with the vibrant 'swinging '60s', Polaroid called their new instant colour camera the Swinger, and this Super Colour Swinger is one of the early versions.

© National Media Museum / Science & Society Picture Library

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