Showroom display of the latest General Electric appliances, 1935-1937.
3 3 c m
40cm
actual image size: 32cm x 25cm

Showroom display of the latest General Electric appliances, 1935-1937.

© NMeM / Daily Herald Archive / Science & Society Picture Library

Description

A display of the latest electrical appliances iincluding (from l. to r.) a tabletop cooking ring; an electric ironing machine; a washer and mangle; a Monitor-Top refrigerator, a cooker and a large Monitor-Top refrigerator. In 1927 Christian Steenstrup (1873-1955) of General Electric (GE) designed the first all-steel refrigerator with a hermetically-sealed compresor mounted in a circular unit on top. The 14 cubic-foot refrigerator sold for 525 dollars in the United States, half the price of its competitors, and made General Electric the industry leader by 1930.
 

Image Ref.

10250341
 

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