'Camping Coaches', LNER poster, 1923-1947.
© NRM / Pictorial Collection / Science & Society Picture Library
Poster produced for the London & North Eastern Railway (LNER) to promote parked railway carriages as affordable holiday camping accommodation for six people, at a cost of £3.30.0 per week. This nocturnal scene shows a group of people singing around a camp fire, outside a camping coach surrounded by trees. Artwork by Tom Purvis (1888-1957), who rallied for the profesionalisation of commercial art. In 1930 he was one of the group of artists who founded the Society of Industrial Artists, which campaigned for improved standards of training for commercial artists in order to broaden their scope of employment. He became one of the first Royal Designers for Industry in 1936.