'Not a Gamble!', GSWR poster, 1910.
© NRM / Pictorial Collection / Science & Society Picture Library
Poster produced for Glasgow & South Western Railway (GSWR) to promote train services to resorts along the Ayrshire coast. The theme of the poster is that there is no chance involved in choosing a resort in Ayrshire because they are all winners. The poster shows a hand holding playing cards, each with the name of a town written on it: Largs, Fairlie, West Kilbride, Ardrosan, Saltcoats, Stevenston, Irvine, Barasie, Troon, Prestwick, Ayr, Girvan and Turnberry. Activities on offer are bathing, boating, fishing, golf, tennis, bowls.