'Family Railcard', BR (AS) Intercity poster, 1992.


'Family Railcard', BR (AS) Intercity poster, 1992.
4 0 c m
actual image size: 20cm x 32cm


Poster produced for British Rail (BR) by Advertising Services (AS), promoting BR's Family Railcard scheme, which gave adults a discount of 25 percent on rail fares, while children travelled for only £1. The poster shows an amusing illustration of a family of three crabs of various sizes, balancing one on top of the other, on a sunny beach. Artwork by J M. Printed by Edward Wright Ltd. Dimensions: 1020mm x 640mm.

© NRM / Pictorial Collection / Science & Society Picture Library

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