'Sea, Sunshine and Sport: Lytham St Annes', LMS poster, 1923-1947.
© NRM / Pictorial Collection / Science & Society Picture Library
Poster produced for the London, Midland & Scottish Railway (LMS) to promote rail travel to Lytham St Annes, Lancashire. The poster shows a woman in riding clothes and red beret on a horse on sands. Sea and Pier in background. Artwork by Charles Pears, a marine painter in oil who was an Official Naval Artist during the World Wars. He worked as a poster artist for rail companies and other clients and was also a book illustrator. Printer: Charles and Reed Ltd. London.